Cover of the eBook "Rules for a Search-Friendly Site"

A practical SEO, AEO and GEO manual · October 2026 edition

Rules for a Search-Friendly Site

What should appear in search results is not your site name but the title of what the page answers. This book collects 30 rules and verification commands covering titles, site structure, structured data, content structure, images and AI search, based on official Google and Naver documentation and our own measurements.

  • 33-page PDF (A4) · about 30 tables · 5 screenshots and diagrams
  • Every rule cites an official source (as of October 6, 2026)
  • 2 case studies — a Google indexing failure audit, and a day spent restructuring a blog into a board structure
  • 7 verification commands · 12 common misconceptions · 19 actual prompts sent to AI

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Contents

What's inside

  1. Introduction — The book's conclusions and how to use it
  2. Chapter 1 The 30 rules at a glance
  3. Chapter 2 Title rules — 8 reasons Google rewrites titles, and declaring your site name separately
  4. Chapter 3 Site and board structure — category pages, empty boards, pagination, and publishing without rewriting old posts
  5. Chapter 4 Structured data — what to add per page, Google vs. Naver differences, and Naver carousel ItemList requirements
  6. Chapter 5 Content structure that gets cited — question-style subheadings, conclusion first, and how to analyze top-ranking posts
  7. Chapter 6 Image rules — what to include, and official Google and Naver specifications
  8. Chapter 7 GEO and AI search — search crawlers vs. training crawlers, llms.txt, and Naver AI Briefing
  9. Chapter 8 Case study — when Naver works but Google won't index
  10. Chapter 9 Case study — a day spent restructuring a blog into a board structure
  11. Chapter 10 Verification commands and what to do after publishing
  12. Appendix 12 common misconceptions · How we prompted AI · Official sources

Try it free first

Most checks in the book can be run right away with SEO Debug

Enter a URL to see your SEO, AEO, GEO, keyword and crawling scores and what to fix first. The book explains why, how to fix it, and how to verify the fix.

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